Job Description

• December 4, 2024

Company:

Brandon Wheat Kings

Position:

Marketing Assistant

Hours of Work:

Full-time,

Days, evenings & weekend availability

Start:

Immediately

Company Overview: Members of the Western Hockey League (WHL) since joining the league in 1967-68 season, Brandon Wheat Kings is a Canadian junior ice hockey team based in Brandon, Manitoba. Successor to the Brandon Wheat City senior team which participated in the 1904 Stanley Cup challenge, the team known as the Brandon Elks in the 1930s won eight Turnbull Cup Championships and appeared in the Memorial Cup six times in 1979, 1995, 1996, 2010 and 2016.

Position Description: Reporting to the VP of Business Operations, this role offers an exciting opportunity to contribute to the promotion and growth of one of Manitoba’s most iconic sports teams. The Marketing Assistant will support the execution of marketing initiatives across various platforms, including social media, print marketing, and digital signage. This role also involves assisting with sponsorship recognition efforts, game day marketing, and promotional activities, working closely with the marketing team to enhance fan engagement and promote the Wheat Kings brand.

Responsibilities:

• Assist in the creation and scheduling of engaging social media content for platforms such as Facebook, Instagram, Twitter (X), and TikTok.
• Support the development and distribution of print marketing materials, including game programs, signage, and posters.
• Update digital signage to ensure timely and accurate content.
• Collaborate on sponsorship recognition activities, including in-game, signage, and social media mentions.
• Provide support for game day communications and promotions, including event setup, fan engagement activities, and ensuring smooth execution of in-game marketing initiatives. Digital Lineups as well as Media Kits will be required.
• Conduct basic research and reporting on marketing trends, analytics, and campaign performance. Training will be provided.
• Ensure brand consistency across all marketing channels.

General

• Work in collaboration with the Business/Hockey divisions and J&G Group centralized services team for day-to-day operations.
• Contribute to a vibrant and upbeat work environment.
• Adhere to company, industry and provincial legislation.

Education/Skill Requirements:

• Education or experience in marketing, communications, or a related field.
• Strong written and verbal communication skills.
• Strong organizational skills is a must.
• Proficiency with social media platforms and basic understanding of digital marketing tools.
• Familiarity with graphic design software (e.g., Canva, Adobe Creative Suite) is an asset.
• Ability to work in a fast-paced, team-oriented environment, including evenings and weekends for game days.
• A passion for sports and knowledge of hockey is a must.
• Is accountable and takes responsibility/ownership for feedback on self-performance from customers and management.

What We Offer:

• An opportunity to work with a respected WHL organization in a dynamic and supportive team environment.
• A chance to develop your marketing skills while contributing to the success of the Brandon Wheat Kings.

If you are interested in applying for this position, please submit your resume and cover letter no later than December 15, 2024 to:

Email: humanresources@jandggroup.ca

We thank all who apply and advise that only those selected for further consideration will be contacted. Successful applicants will be required to provide proof of licensure, including a clear driving abstract, upon hire, depending on the nature of the position.

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