Job Description

DESCRIPTION

Zappos, an Amazon subsidiary, is looking for a Digital Marketing Manager to support our Head of Digital Marketing in leading full funnel marketing across paid media channels. This consists of channel expertise and execution of across paid channels with experience in brand marketing preferred. Day-to-day responsibilities include tactical execution of best practices with creative, organic social, site merchandising, and editorial teams. Teamwork, time management, strong communication skills, and attention to detail are crucial for success in this role.

Key job responsibilities
• Manage day-to-day workflow of paid media channels, in addition to larger brand and ad hoc cross channel campaigns
• Relationship building with agency partners, publishers, and broader teams
• Oversee channel execution, ensuring strategies are effective and properly measured
• Build testing roadmap, leveraging data to provide insights into future learnings and results
• Act as day-to-day intermediary for problem solving and leadership
• Make effective decisions driving business goals, sharing out the success of these actions in weekly and monthly business reviews
• Support the Head of Digital Marketing in building out ad hoc strategy docs, as well as monthly business reviews and quarterly business reviews
• Streamline reporting received from agencies and internal sources to communicate broader picture of performance
• Work with influencer team to oversee budget management, shifting funds as needed to support goals
• Partner closely with the creative and organic social team to improve the creative briefing process, and ensure our channel creative is best-in-class
• Build creative recap doc, sharing insights and new strategy results to our creative teams
• Partner with cross channel teams to support initiatives with paid media amplification, building out a 360 marketing plan
• Compile and communicate relevant industry news & reports to the team

BASIC QUALIFICATIONS

- Bachelors from a four-year college or equivalent
- 6-7 years of performance or brand marketing experience with an agency or relevant brand
- Proficient in Microsoft Office including mid-level Excel skills
- Strong communicator with excellent verbal and written presentation skills
- Strong interpersonal, partnership, and management skills
- Excellent project management capabilities including multi-tasking, prioritization and organization skills

Job Tags

Full time, Shift work,

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