Brand Manager, Gastro Job at AbbVie, 東京都 港区

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  • AbbVie
  • 東京都 港区

Job Description

企業概要

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at  . Follow @abbvie on  X ,  Facebook ,  Instagram ,  YouTube ,  LinkedIn and  Tik Tok .

求人内容

Summary of

Job Description

:

Brand Manager for Marketing team. 

Major Responsibilities:

  • Develop, implement and manage best-in-class marketing programs to ensure successful market share growth and product sales increase for short-term and long-term.
  • Establish and maintain relationships with KOLs, relevant organizations and other key stakeholders to develop and implement our strategy
  • Identify new opportunities and ways to better meet customers’ needs for short-term and long term
  • Develop marketing strategy with various stakeholders (in English and Japanese)
  • Support senior brand manager for product portfolios and product life cycle plans
  • Manage to the promotional budget with the senior brand manager
  • Work collaboratively with other functions (medical, sales and other marketing team etc.) within the company to facilitate implementation of commercial and medical programs for the products
  • Communicate brand strategy to sales force clearly for flawless implementation
  • Participate in global and Intercontinental Japan Asia Pacific regional conferences and congresses.
資格

Qualifications

List required and preferred

qualifications

(up to 10). Include education, skills and experience.
  • Bachelor’s degree or equivalent
  • Relevant experience with proven track record of success in marketing within biotech/ pharmaceutical industry on multiple brands and within multiple team constellations
  • Ability to translate strategies into actionable and realistic marketing actions
  • Ability to lead, motivate and coordinate cross functional teams
  • Proven track record of successful leadership, management and coaching of teams and individuals, and in having developed talent and performance managed low performers
  • Solid working knowledge of healthcare environment and evolving landscape
  • Solid knowledge of strategic and tactical marketing principles and techniques including digital knowledge
  • Solid knowledge on finance principles and processes and English language proficiency verbally and in writing (for all non-English speaking countries)
  • Preferred:
    • Marketing track record of success within FMCG, Media and/or Digital/IT industry
    • Sales track record of success within biotech/pharmaceutical or any other industry

Key Stakeholders 

External: Patients, Health Care Professionals, Key Opinion Leaders, payers, agencies (MR, PR, digital)
Internal: In-field teams, Brand Team, Brand Team Leader, Area Commercial, Affiliate Management Team

その他の情報

アッヴィは、機会均等を重視する雇用主であり、誠実な企業活動、革新の推進、人々の生活への貢献、そして地域社会への貢献に努めています。雇用機会均等に向けて、障がいを持つ方々も積極的に支援しています。

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